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VIP Nation

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VIP Nation is a service that provides premium concert ticket packages online. It's a part of the Live Nation Entertainment Company. Ultimate VIP and VIP packages were available for One Direction tour dates in North America.

Background

If a VIP packages is purchased, then five days prior to the show date you will receive an email with package details including time and place to meet your VIP host on the night of the show. Packages are non-transferable; no name changes are permitted under any circumstances. VIP package items, including ticket, are distributed the night of the show by the VIP Nation host.

Up All Night Tour

VIP packages for the North American leg of the Up All Night Tour were announced on 21 March 2012. They were available for 21 dates; Chicago and Orlando did not have a VIP option.

Ultimate VIP Package
Package price: $350 USD

  • One reserved ticket in the first 3 rows
  • Meet & Greet & Individual photo with One Direction
  • Visit to One Direction soundcheck
  • Ultimate VIP commemorative laminate
  • Specially designed One Direction tour shirt
  • Collectible One Direction tour poster
  • Exclusive One Direction gift bag
  • Early entrance into venue
  • Crowd-free merchandise shopping
  • On-site VIP host

VIP Package
Package price: $250 USD

  • One reserved ticket in the first 10 rows
  • Visit to One Direction soundcheck
  • VIP commemorative laminate
  • Specially designed One Direction tour shirt
  • Collectible One Direction tour poster
  • Exclusive One Direction gift bag
  • Early entrance into venue
  • Crowd-free merchandise shopping
  • On-site VIP host

Packages went on sale 23 March 2012 through VIP Nation's official website. During the first sale on the East coast, VIP Nation's website was unable to handle the traffic they received. The website was down for most of the day, causing many fans to miss their opportunity at a VIP package.

Take Me Home Tour

VIP packages for the North American leg of the One Direction 2013 World Tour were announced on 13 April 2012 through VIP Nation's Twitter. Packages went on sale 14 April 2012 through Ticketmaster.

Ultimate VIP Package
Package price: $350 USD

  • One reserved ticket in the first 10 rows
  • Meet & Greet & Individual photo with One Direction
  • Visit to One Direction soundcheck
  • Ultimate VIP commemorative laminate
  • Specially designed One Direction tour shirt
  • Collectible One Direction tour poster
  • Exclusive One Direction gift bag
  • Early entrance into venue
  • Crowd-free merchandise shopping
  • On-site VIP host

VIP Package
Package price: $250 USD

  • One reserved ticket in the first 15 rows
  • Visit to One Direction soundcheck
  • VIP commemorative laminate
  • Specially designed One Direction tour shirt
  • Collectible One Direction tour poster
  • Exclusive One Direction gift bag
  • Early entrance into venue
  • Crowd-free merchandise shopping
  • On-site VIP host

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